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Address geocoding and Postal Code / Zip coordinates

«Georeferencing means that the internal coordinate system of a map or aerial photo image can be related to a ground system of geographic coordinates… » in wikipedia

GeoPoint provides field Georeferencing services based on specialized equipment and Geographic Information Systems. Georreferencing is often mixed up with Geocoding.

Geocoding

Geocoding is the computational process of transforming a physical address description to a location on the Earth’s surface (spatial representation in numerical coordinates). Reverse geocoding, on the other hand, converts geographic coordinates to a description of a location, usually the name of a place or an addressable location. Geocoding relies on a computer representation of address points, the street / road network, together with postal and administrative boundaries.

The geographic coordinates representing locations often vary greatly in positional accuracy. Examples include building centroids, land parcel centroids, interpolated locations based on thoroughfare ranges, street segments centroids, postal code centroids (e.g. ZIP codes), and Administrative Boundary Centroids.

The accuracy level of a geocoding process depends on the quality of the reference information but mainly on the quality of the Data Base to be geocoded.

We are able to geocode in many countries. In Portugal we are able to provide the following geocoding levels:

o A – Door (A1) or Block (left or right) (A2)
o B – 7 Digits Postal Code [1111-222] (centroid)
o C – Street
o D – Locality

Portuguese 7 Digits Postal Code/ZIP coordinates

GeoPoint has a geo-referenced address and zip/Postal Code database for the centroid of your area.

The 7 digit Postcode is based on the streets. Aside from high postal traffic exceptions where a point (a building) may have a unique code such as a bank headquarters, or low postal traffic villages that may have a single village-wide CP7, the rest is based on “block fronts” which are basically street sections separated by the street side.

Related subject

  • Data Packs
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      Our offer would not be complete without providing data packages that could boost our clients' studies. We have our own data and data from a vast network of international partners that we can include in our packages. In addition to the wide range of maps, GeoPoint also provides statistical…

Data Packs

 

Our offer would not be complete without providing data packages that could boost our clients’ studies. We have our own data and data from a vast network of international partners that we can include in our packages.
In addition to the wide range of maps, GeoPoint also provides statistical information to enrich your reports:

The 2011 Census database – Subseccao Estatistica

The 2011 Census database is the result of a major effort to better disseminate the results of the Population and Housing Censuses in Europe, providing users with easy access to detailed census data that are structured in the same way and methodologically comparable between countries.

>> Free download – BGRI2011

GeoStatData

GeoStatData is a catalogue of socio-demographic data and mapping, whose objective is to provide appropriate information for facilitating the decision making of businesses.
It is based on the official map of census sections (or other official infra-municipal divisions, depending on the country), to which a series of information which is key to understanding the surroundings of a company and its market is added.

Countries available
At this time, we provide geostatistical information to the following countries:
USA – Spain – Italy – France- Portugal

GeoStatData contains key information for learning about the surrounding area of a company and its market. Notable examples of the variables that it includes are:

– Population by gender
– Population by age
– Population composition of homes
– Presence of premises in an area
– Square metres of commercial space
– Square metres of premises by typology
– Square metres of homes
– Level of studies of the population
– Working population
– Building typology in the area
– Height of buildings

Furthermore, we have other exclusive data, which provide added value to the database, such as:

– Indicator of level of wealth
– Pedestrian traffic at the census section level
– Typology of areas (industrial, historic centre of cities, rural, etc.)
– Social class
– Tourism index
– Value of homes and evolution of this value in recent years
– Commercial attractiveness

7 Digits Postal Code and georeferenced doors – national level

GeoPoint has a 7-digit ZIP Code database as well as a database of residential and non-residential doors, both referenced nationally.

Data from Foreign Countries

We have partnerships with several data providers in several countries around the world and on all continents. Do not hesitate to contact us.

Special Data

Not all the data that exists is prepared to be used with a geographical purpose. We have experience in working sectoral data from car park to real estate or health.
Most data has a location component even though it is not obvious: sectoral studies, public data, web-scraping … Contact us!

 

 

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  • Address Parsing and Validation
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    The standardization of addresses (address parsing) is fundamental and is the first step to ensure the quality of various interactions with key elements of business processes: customers, points of sale, points of visit, etc. GeoPoint offers services and solutions that ensure the quality of data they need at the level…
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Site Planning

Whether you’re opening, relocating, closing or repurposing a site, a bad location decision can cost you millions.

 

Monitor site performance across your network

  • Analyze key performance drivers with in-depth customer profiling
  • Fuse your online and offline sales data with third-party data to power your omnichannel strategy
  • Serve your customer through the right channel, in the right place at the right time.

 

 

 

 

Compare site performance

  • Perform simple and intuitive cannibalisation analysis at maximum granularity
  • Make decisions on where to consolidate in your network
  • Identify low-performing sites for potential closure or repurposing

 

 

 

 

Analyze competitor site locations

  • Map your competitors and their catchment areas
  • Visualize your catchment areas relative to competitors
  • Drive your expansion strategy considering competitor density in the area

 

 

 

Predict the success of future sites

  • Prioritize portfolio investment decisions
  • Use more location context in your roll-out strategy using Reveal’s Target Index functionality
  • Forecast sales and profits in new venues using Machine Learning

 

 

 

 

 

 

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  • Banking & Insurance
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    Whether it’s risk assessment or fraud detection, exploiting location data enables financial service organizations to make smarter decisions and predict the future.   Fraud Detection Make location your secret weapon to protect, defend and respond. Spatial analytics enables banks or insurance companies to spot anomalies fast - protecting your organization…
  • GeoMarketing
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      As a provider of an integrated and complete offer in the GIS and GeoBI areas, GeoPoint's offer is not limited to consultancy and complete software implementation, but also to the development of customized, fully customized studies and services. GeoPoint combines your information with population, market and economic data, using…
  • Retail
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    Take on the growing threat of ecommerce with location data and leverage demographic and socioeconomic data to redefine customer engagement.   Site Planning 90% of retail transactions still take place offline. Whether it’s opening, closing, repurposing or relocation - let Location Intelligence power your gravity modelling. Create a profitable offline…

Banking & Insurance

Whether it’s risk assessment or fraud detection, exploiting location data enables financial service organizations to make smarter decisions and predict the future.

 

Fraud Detection

Make location your secret weapon to protect, defend and respond.

Spatial analytics enables banks or insurance companies to spot anomalies fast – protecting your organization from the economic impact of fraudsters.

 

 

 

 

 


Risk Assessment

Measure and predict risk ahead of time.

Optimize your insurance underwriting, perform modelling around location and diversify your portfolio by analysing your capacity more efficiently.

 

 

 

 

Site Planning


Leverage the abundance of location data out there to build an ATM and branch footprint which makes sense for your customers. Whether it’s opening, closing, repurposing or relocation – let Location Intelligence power your decisions.

 

 

 

 

Geomarketing

Analyse, target and acquire new customers using demographic and socio-economic spatial analytics to boost your market share. Make your campaigns more data-driven, accelerate your conversion rates through location and find new opportunities to boost revenues.

 

 

 

 

 

 

Related subject

  • Site Planning
    95
    Whether you're opening, relocating, closing or repurposing a site, a bad location decision can cost you millions.   Monitor site performance across your network Analyze key performance drivers with in-depth customer profiling Fuse your online and offline sales data with third-party data to power your omnichannel strategy Serve your customer…
  • GeoMarketing
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      As a provider of an integrated and complete offer in the GIS and GeoBI areas, GeoPoint's offer is not limited to consultancy and complete software implementation, but also to the development of customized, fully customized studies and services. GeoPoint combines your information with population, market and economic data, using…
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    Take on the growing threat of ecommerce with location data and leverage demographic and socioeconomic data to redefine customer engagement.   Site Planning 90% of retail transactions still take place offline. Whether it’s opening, closing, repurposing or relocation - let Location Intelligence power your gravity modelling. Create a profitable offline…

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